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Daniel H. Fitch

CEO / Founder

Mr. Daniel H. Fitch is the Founder / CEO of Natural Leaders Media. Daniel is a serial entrepreneur, real estate professional and filmmaker originally from Roselle, New Jersey. He has been residing comfortably in Atlanta, GA since 1996 and is a proud husband and father.

Mr. Fitch was introduced to real estate acquisitions/mortgage finance in 1997.  As a residential Real Estate investor Mr. Fitch has been involved in over 50 wholesale, fix & flip and rental property deals. He has closed/funded over $19.8M in purchase money, refinance and business capital transactions as a loan consultant. The success in the real estate/finance industry led to many entrepreneurial ventures.

Daniel H. Fitch

Some ventures include:

  • Who’s Next Barber & Beauty Salon (Partner)
  • Drive Now Auto Sales (Co-Founder)
  • Harold’s Mobile Detailing (Owner Operator)
  • Natural Leaders Media (Founder)
  • Regional Distributor for Pooka Pure and Simple (Business Development)

The filmmaker journey began in the early 90’s when Daniel took his first film course at Union County College in Elizabeth, NJ. The course was entitled Intro to Television, and it immediately opened his eyes to the world of film. As he sat in class each day visualizing potential scenes, he realized this newly discovered passion for visual motion pictures and the art of storytelling. As time passed film has become an integral part of his expression and points of view as an African American man in America.

Mr. Fitch left his corporate job as a senior mortgage loan officer and resumed his formal education in 2010 with intense course work as a film minor at Georgia State University. He excelled in courses such as History of Motion Pictures, Film Aesthetics and Analysis, Language of Film Through Production, African Americans in Film and Black Visual Representation. He completed his undergraduate career in 2015 with a Bachelor of Arts degree, where he majored in African American Studies, achieving dean’s list honors in 2011 & 2015.

Daniel has worked on a variety of interesting film projects during his tenure at GSU. He was very effective as a project manager for the 1st Annual Black Student Film Festival of the University in 2011. Daniel worked as a producer, audio technician and talent in the popular web series Black and Single (, the series was viral from 2011-2014. In 2013, Daniel produced and directed a music video remake of Paul McCartney’s “A Wonderful Christmas Time” ( which was created by Anthony David. Under the leadership of prominent African American History professor, Dr. Michael Simanga, Daniel produced, directed, wrote the screenplay, casted, and was talent in his film “Civil Echoes: Unjustified” (

Mr. Fitch is currently the CEO and Founder of Natural Leaders Media.